Windows Phone Category Manager
Mission: Create retail marketing strategy that optimizes the consumer journey and experiences for our partners to drive, our share, revenue, and category profit while building consumer preference for Microsoft products. This category expert has a unique perspective - across channels - to enable a higher-level, consumer marketing strategy; and offers subject matter expertise to our partners to increase joint successes within a product category. They create marketing strategies that optimize the consumer journey across CCG channels to drive share, revenue, category profit and customer preference for Microsoft products. Key responsibilities: Analysis & Insight • Assess industry & market trends • Understand the consumer: behaviors, attitudes and motivations. • Extensive product knowledge of both Microsoft and competitors • Incorporation of new concepts into marketing strategy Strategic Business Planning • Create strategic business objectives • Create category planning across all consumer touch points • Coordinate partner segmentation & prioritization • Strategically influence assortment & merchandising • Execution against the product life cycle Retail Marketing Principles • Develop integrated marketing plans • Ensure positioning & messaging • Strategic marketing objectives in-store and online • Measure execution and ROI Consultative Leadership • Influence partners with category expertise • Drive the sales motion across the channels • Impact & Influence the product business groups • Drive cross group collaboration Business Operational Excellence • Execute against retail budgets • Demonstrate creativity and entrepreneurial behavior Governance • Direct and indirect leadership with outcomes • Executive presence and leadership • Influence across boundaries • Impact and Influence w/o Authority Requirements: • 10+ years relevant consumer experience in Sales/Marketing/Supply Chain Management, ideally at other devices companies • Proven success at business building (business/channel development, entrepreneur, change management) • Retailer buyer experience and functional depth (marketing, channels, partner-focused) • Partner and market insights • Analyzing, strategic thinking and strategic business planning skills • Consultative leadership • Practical knowledge in new product launching • Good team player - strong collaboration skills • Courage/risk taking • Comfortable with ambiguity • Strong coaching and teaching skills • Four Year college degree required - MBA preferred We offer: Dynamic and prestigious work environment The best tools and technologies at your fingertips Smart and motivated team Unique chance for personal development EUR:MSPL:SMSG:EN EUR:MSPL:SMSG:PL |
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